Competition / Student Registration Area
The world's most expensive football shirt?
You wouldn't pay £56.5 million for a football shirt - but AIG did. And in doing so they have put their brand in front of an estimated global audience of 1 billion every week.
Marketing and profile-raising are about understanding the dynamics of the market and building relationships that support the values and vision of your brand. They are also about having the courage to go for it. It's not just the winners who make a name for themselves.
You could be a winner too. AIG and the CII are offering this genuine 2006/7 Manchester United home shirt, signed by the first team squad. All you have to do is enter the draw.
A private viewing
of the most influential art piece of the 20th century
When Marcel Duchamp's 'Fountain' was named as the most influential piece of modern art a lot of people, including many experts, were just as shocked as when it was first put on display in 1917. To some it's an inspiration, to others it's just a signed urinal. Imagine then trying to place a value on it.
Here's your chance as the CII takes you on a guided tour of Tate Modern, where Fountain is currently on show, as part of a two-night stay in London, with accommodation at a 4-star hotel and £200 spending money. All you have to do is enter the draw.